‘BLACK’ ROCKED THE RAMP!


‘BLACK’ ROCKED THE RAMP!

By 
Naafia' Sariffodeen

Fouzul Hameed’s ‘Concept 2019’ Fashion Show was held recently at the Envoy Mansion under the theme BLACK. Prominent personalities in the fashion industry and other distinguished guests witnessed this fashionable evening, which was featured by Sri Lanka’s top male models with the eye- catching menswear collection. It was obvious that Fouzul Hameed was successful in innovating the new collection for the year 2019 which can be worn at Ceremonial,National, Indian and Western weddings, Beach Wear and Homecoming occasions. 

Each and every silhouette was unique and elegant. The models showcased menswear under five different themes; Statement in Black, Destination Tropical, South Asian Elegance, Ceylon Pride and Ceremonial Luxe. These stylish outfits had an influence of Italian, South Asian, Tropical and traditional wear culture in black and bold colours.  In addition to the ramp show, Hameedia launched their YouTube channel which is specialized for men’s grooming, during the event. Fouzul Hameed, the legend behind the Hameedias multi-brand retail stores, expressed his views on how attire can reflect a man’s personality and said that he is willing to give out his best service in men’s grooming, more beyond the retailing. 


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